WHY YOU’LL LOVE IT

Translucent Formula

Infused with Rosa Gallica Extract

Suitable for All Skin Types

Provides a Smooth Shave

Enhances Precision

Soothes the Skin

Smooth Target Shaving Cream

$19.00

Shaving
Translucent Formula
All Skin Types
Soothing

• Provides a Smooth Shave: Ensures a close, comfortable shave with minimal irritation.
• Soothes the Skin: Reduces redness and razor burn.
• Enhances Precision: Translucent formula allows for accurate grooming.

"This shaving cream has transformed my morning routine—no more nicks or irritation, just a clean, smooth shave every time."

Estimated Delivery:

Pairs Well With

Skin Armor Facial Moisturizer

$37.00

Eye Armor Eye Moisturizer

$34.00

Description

Smooth Target Shaving Cream is engineered for precision, protection, and performance.
This high-performance shaving cream delivers a close, comfortable shave while helping reduce irritation, razor burn, and nicks.

The innovative translucent formula softens hair and allows clear visibility for accurate line-ups and detail work. Enriched with Rosa Gallica Extract, it helps create a soothing, protective barrier that calms skin and improves glide for a smoother shave with less drag.

Designed for daily use and built for results, Smooth Target keeps skin comfortable and controlled—before, during, and after the shave.

The result: a cleaner shave, smoother skin, and reduced irritation.

Translucent shaving cream for precision shaving
Helps prevent razor burn, irritation, and nicks
Softens hair for improved glide
Suitable for all skin types, including sensitive skin
Made in the USA

Key Benefits

✓ Translucent Formula
✓ Infused with Rosa Gallica Extract
✓ Suitable for All Skin Types
✓ Provides a Smooth Shave
✓ Soothes the Skin
✓ Enhances Precision

Ingredients

Rosa Gallica Flower Extract
A botanical extract rich in Vitamins A and C with effective skin-soothing, anti-bacterial and antioxidant properties.

Chamomile Flower Extract
A botanical extract, rich in antioxidant phenols and flavonoids, that possesses soothing properties that help to comfort skin and calm signs of irritation.

Macadamia Nut Oil
Emollient plant oil, rich in oleic acid, with anti-inflammatory properties that softens skin and moisturizes to prevent dryness.

All Ingredients: Water (Aqua), Glycerin, Macadamia Ternifolia Seed Oil, Cetearyl Alcohol, Phenyl Trimethicone, Chamomilla Recutita (Matricaria) Flower Extract, Behentrimonium Methosulfate, Dimethicone, Bisabolol, Simmondsia Chinensis (Jojoba) Seed Oil, Oenothera Biennis (Evening Primrose) Oil, Eucalyptus Globulus Leaf Oil, Mentha Piperita (Peppermint) Oil, Rosa Gallica Flower Extract, Salix Alba (Willow) Bark Extract, Mentyl Ethylamido Oxalate, Sodium Hyaluronate, Squalane, Cetyl Hydroxyethylcellulose, Panthenol, Hydrogenated Lecithin, Trisodium Ethylenediamine Disuccinate, Phenethyl Alcohol, Glyceryl Caprylate, 1,2-Hexanediol, Disodium Phosphate, Sodium Phosphate, Hydrated Silica, Silica Dimethyl Silylate.

WHY YOU’LL LOVE IT

Translucent Formula

Infused with Rosa Gallica Extract

Suitable for All Skin Types

Provides a Smooth Shave

Enhances Precision

Soothes the Skin

Choose your skin type:

Not certain?

COMBINATION SKIN
DRY SKIN
OILY SKIN

Go All In & Save 30% on the Ultimate Set.

Get the Ultimate Set, our most complete skincare solution for face, body, and sun protection. 

Shop now

Go All In & Save 30% on the Ultimate Set.

Get the Ultimate Set, our most complete skincare solution for face, body, and sun protection. 

Shop now

Go All In & Save 30% on the Ultimate Set.

Get the Ultimate Set, our most complete skincare solution for face, body, and sun protection. 

Shop now

Choose your skin type:

Not certain?

COMBINATION
DRY
OILY

Go All In & Save 30% on the Ultimate Set.

Get the Ultimate Set, our most complete skincare solution for face, body, and sun protection. 

Shop now

Go All In & Save 30% on the Ultimate Set.

Get the Ultimate Set, our most complete skincare solution for face, body, and sun protection. 

Shop now

Go All In & Save 30% on the Ultimate Set.

Get the Ultimate Set, our most complete skincare solution for face, body, and sun protection. 

Shop now

STEP-BY-STEP

HOW TO USE

CLEANSE

Wash your face with warm water to soften the hair and open pores.

APPLY

Dispense a grape-sized amount of shaving cream onto your fingertips.

MASSAGE

Gently apply to the area to be shaved, ensuring even coverage.

SHAVE

Use a sharp razor to shave in the direction of hair growth.

RINSE

Wash off any remaining cream with cool water and pat dry.

ASK AWAY, WE’VE GOT ANSWERS.

Frequently Asked Questions

What makes Smooth Target Shaving Cream different from regular shaving foam?

Smooth Target is a rich, conditioning cream—not a foam. It softens hair and cushions the skin for a smoother, closer shave with less irritation.

Is it suitable for all skin types?

Yes, it’s formulated for all skin types, including sensitive skin. It helps prevent razor burn and post-shave dryness.

Can I use this with a razor or electric shaver?

It’s best used with a traditional razor for wet shaving. For electric razors, ATWATER recommends using a dry shave-compatible product.

Does it lather like traditional shaving creams?

It doesn’t foam up like a gel or aerosol, but instead forms a smooth, creamy layer that provides glide and protection during shaving.

Will it clog my razor?

No. Its lightweight yet cushiony texture rinses clean and won’t gunk up your blade.

Does it have a scent?

Yes, it has a subtle, fresh scent that’s clean and masculine without being overpowering.

Can it be used on areas other than the face?

Definitely. Smooth Target is safe and effective for neck, chest, and other shave zones.

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