

STEP-BY-STEP
HOW TO USE
APPLICATION
Shake Well. Apply generously to clean, dry skin 15 minutes before sun exposure.
REAPPLICATION
Reapply every 2 hours or after 80 minutes of swimming or sweating.
DAILY PROTECTION
Use daily as part of your morning skincare routine for optimal protection.
Frequently Asked Questions
Skin Armor is a mineral-based SPF 50+ that offers broad-spectrum protection using clean, non-nano zinc. It’s lightweight, reef-safe, and leaves no white cast—perfect for daily wear.
Yes, it’s formulated for all skin types, including sensitive and acne-prone skin. It’s non-comedogenic and won’t clog pores.
Absolutely. It layers well under both makeup and moisturizers without pilling or leaving a greasy finish.
No, the formula is designed to blend in clear on most skin tones, leaving a natural, smooth finish.
Yes, it’s water-resistant for up to 80 minutes, making it a great option for active or outdoor days.
Reapply every 2 hours when outdoors, or after swimming or sweating. For daily indoor use, once in the morning is typically sufficient.
It’s fragrance-free, making it ideal for those who prefer unscented skincare or have fragrance sensitivities.
Yes, it’s reef-safe, cruelty-free, and made with ATWATER’s commitment to clean and sustainable skincare.

IN THE PRESS

BeautyMatter.com
MEET THE NEXT BIG MEN'S BRAND: CHRIS SALGARDO'S ATWATER
Chris Salgardo has the story of a career path that I never tire of sharing—a beauty industry veteran that started on the retail floor, moving up the corporate ladder to the corner office. He took it one step further, walking away from his post as president of Kiehl's to follow his entrepreneurial dreams.

WWD.com
Industry Veteran Chris Salgardo Introduces Atwater Skin Care
Beauty industry veteran and author Chris Salgardo has a new skin care proposition for men. Introducing Atwater, Salgardo’s high-performance skin care line comprised of 10 products meant to solve everyday grooming concerns, launching exclusively at Nordstrom and on the Atwater website.

Yahoo.com
Say Hello to ATWATER: The Newest Men’s Skincare Brand and Brainchild of Kiehl’s Former President
Make some room on your bathroom vanity because there’s a new men’s skincare brand in town. ATWATER, the brainchild of Chris Salgardo, former Kiehl’s president and more than 30-year veteran of the men’s grooming and beauty space, officially launches today.
